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Technology plays a key role in creating new ways to work out and improve one’s well-being. Vex Fitness empowers fitness startups and unleashes innovators across the industry.
The industry faces challenges, globally, like never before. It’s no longer “business as usual” for fitness and wellness businesses. They’re no longer able to offer services or classes like they did before, having to take things outside or intermittently shut their brick and mortar locations. Virtual offerings (like live stream and on-demand workout videos), once a nice-to-have, are now a must, and a key ingredient for survival. The future for these businesses, and in many ways, the physical health of consumers, will be determined by how well fitness businesses can shift focus and combine the physical and virtual world
With a global pandemic, the wellness industry is facing disruption. What does the future hold for wellness? We can get a sense of what’s next by taking a look at the past. The recent history of wellness is marked by changing trends throughout the decades. Fads retire and consumer preferences change over the years. Health and fitness were once synonymous with Jane Fonda workouts and Sweatin’ to the Oldies with Richard Simmons. Then came the rise of boutique studios and day spas that offered a welcome reprieve from corporate life and a focus on achieving better health and work-life balance as well as to relieve chronic stress. Connected devices have blurred the lines between the workplace and home life, but it’s also created additional avenues for wellness and digital fitness industry. Lets look
Baby boomers led an unprecedented fitness revolution. Jane Fonda starred in her first workout video in 1982. Befitting a generation in its reproductive years, exercise turned into a social scene. While there had long been sport-specific gyms, such as racquet clubs or pools, the 1970s gave us all-inclusive “health clubs,” where guys and gals could meet attractive hard bodies — plus down a smoothie and get their glow on.
The demand for on-the-go fitness & wellness is only increasing. As we get busier, people want to have their favorite workouts on their phones and at their fingertips so they can work out consistently no matter where they are. Going digital also makes boutique fitness more accessible and affordable. Consumers will have access to top trainers for less than the price of one class. In the future the physical fitness studios will offer its own unique digital services available outside of the physical studio that will result in an omni-channel experience for its members.
The future for fitness businesses will be determined by how well you can shift focus and adapt. See what the future holds for your business and see what Vex fitness can do for your business.
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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
11Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
